Dubai is preparing to unveil one of its most ambitious retail and lifestyle destinations yet — Dubai Square Mall, a futuristic mega-development by Emaar Properties set in the heart of Dubai Creek Harbour. Spanning an unprecedented 2.6 million sqm—three times the size of Dubai Mall—Dubai Square is designed to redefine how people shop, dine, and experience urban life.

Scheduled for completion around 2028, the mall will become the centerpiece of Creek Harbour’s next-generation cityscape, standing alongside the highly anticipated Dubai Creek Tower. Together, they will transform the district into a global lifestyle, retail, and tourism hub.

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A New Era of Architecture & Technology

Dubai Square Mall is engineered as an immersive, tech-forward environment, combining contemporary architecture with intelligent digital experiences.

Key Architectural Highlights

• Three interconnected levels designed for seamless movement and exploration
• A grand event arena located on the ground floor
• A signature central boulevard under a sculpted glass roof that frames the Dubai Creek Tower
• A network of vibrant avenues, atriums, and open courtyards for performances and pop-up events

Smart Retail Ecosystem

Dubai Square blends the physical and digital worlds with:

• Augmented reality shopping
• AI-powered personal concierges
• Smart fitting rooms
• Hands-free, mobile payment systems
• Fully omni-channel retail environments for brands

The development also integrates EV-friendly layouts, pedestrian-first walkways, and energy-efficient systems in line with Dubai’s sustainability goals.

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Where Retail Meets Entertainment, Dining, and Innovation

Dubai Square Mall will house one of the largest collections of global luxury brands, flagship stores, and next-gen concept boutiques.

What to Expect

• Tech showcases featuring AI, robotics, drones, and 3D printing
• Virtual reality and immersive digital parks
• Multi-purpose performance zones and modular event spaces
• A diverse culinary scene with waterfront dining, elevated sky lounges, cafes, and Michelin-inspired concepts

Designed as a day-to-night destination, Dubai Square blends indoor comfort with outdoor vibrancy—perfect for families, tourists, and retail enthusiasts.

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Strategic Location at the Heart of Creek Harbour

Positioned within Creek Harbour’s 7.4 million sqm of residential and green spaces, Dubai Square enjoys exceptional accessibility:

• Proximity to major highways
• Planned metro line expansions
• Marine transport and water taxis
• Easy access for residents, tourists, and business visitors

With its walkable boulevards, luxury residences, and waterfront lifestyle, Dubai Creek Harbour is set to attract millions annually—ensuring Dubai Square Mall becomes one of the world’s most visited landmarks.

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A Vision of the Future

Backed by Emaar’s track record of delivering global icons, Dubai Square Mall is poised to shape the next decade of retail innovation. From tech-integrated shopping to sustainable urban design, it promises an experience that is bigger, smarter, greener, and more immersive than anything Dubai has seen before.

For investors, brands, and visitors, Dubai Square represents not just a mall—but the future of modern retail.